14
Events Processed
last 14 days
0
Active Zap Connections
live webhooks
1
Delivery Errors
check Logs tab
Webhook delivery issues
Some calls to Zapier failed (timeout, 4xx/5xx). Open the Logs tab for details. In Zapier, turn the Zap off and on to refresh the hook URL, and confirm the Zap is turned on.
⚡ Live Event Feed
Auto-refreshes in 30s
Loading…
🚀 Quick Setup
Connect to Zapier in 3 steps.
1
Copy your API key
Settings tab → Reveal → Copy.
2
Connect in Zapier
Search Advanced Zap for Commerce7 by 7Labs → Connect → paste key.
✓
Create your first Zap
Pick a trigger, connect to Mailchimp, HubSpot, Slack + 6,000 more.
📊 Top Event Types last 14 days
cancelled club membership
1
cancelled reservation
1
club allocation processed
1
club allocation shipped
1
high value order
1
new club membership
1
Last event: cancelled reservation
Email Marketing
→
New Customer → Add to Mailchimp
Subscribe new Commerce7 customers to your email list automatically
Use →
→
New Club Member → Add to Mailchimp Segment
Keep your wine club segment in Mailchimp perfectly in sync
Use →
→
New Customer → Add to Klaviyo List
Trigger welcome flows and capture customers in Klaviyo
Use →
→
New Order → Trigger Klaviyo Post-Purchase Flow
Enrol buyers in a review request or upsell sequence
Use →
→
Club Cancellation → Klaviyo Win-Back Flow
Automatically enrol cancelled members in a re-engagement sequence
Use →
→
Club Membership Paused → Klaviyo Re-engagement Flow
Reach out to members while their membership is on hold
Use →
→
New Customer → Create ActiveCampaign Contact
Add every new customer to your ActiveCampaign automation
Use →
→
Club Allocation Shipped → Send Shipping Email
Email members with tracking info the moment their shipment leaves
Use →
→
New Reservation → Send Confirmation Email
Automatically email guests a personalised tasting room confirmation
Use →
→
New Order → Send Thank-You Email via SendGrid
Trigger a branded order thank-you through your SendGrid account
Use →
CRM & Sales
→
New Customer → Create HubSpot Contact
Keep your CRM in sync with every new Commerce7 customer
Use →
→
High-Value Order ($500+) → Create HubSpot Deal
Track VIP purchases automatically in your CRM pipeline
Use →
→
New Club Member → Update HubSpot Contact Property
Tag new club members in HubSpot for targeted outreach
Use →
→
Club Cancellation → Create HubSpot Task
Auto-assign a win-back follow-up task to your sales team
Use →
→
New Customer → Create Salesforce Lead
Push every new Commerce7 customer into your Salesforce pipeline
Use →
→
High-Value Order → Create Pipedrive Deal
Route big spenders straight into your Pipedrive sales pipeline
Use →
→
New Customer → Create Zoho CRM Contact
Sync Commerce7 customers into Zoho CRM automatically
Use →
SMS & Messaging
→
New Reservation → Send Twilio SMS Confirmation
Text guests an instant booking confirmation with date and time
Use →
→
Club Allocation Shipped → SMS Tracking Notification
Text members the moment their wine shipment is on its way
Use →
→
New Club Member → Send Welcome SMS
Welcome new wine club members with a personal text message
Use →
→
Reservation Cancelled → SMS Re-booking Offer
Automatically text a rebooking link when a guest cancels
Use →
→
High-Value Order → Text Your Sales Rep
Instantly alert a sales rep by SMS when a VIP order comes in
Use →
Team Alerts
→
New Club Member → Notify Slack
Celebrate every new wine club signup with your team
Use →
→
High-Value Order ($500+) → Alert Team in Slack
Instant Slack notification when a VIP order comes in
Use →
→
New Tasting Room Reservation → Post to Slack
Keep your tasting room team updated on new bookings in real time
Use →
→
Club Cancellation → Notify Team in Slack
Flag churned members immediately so your team can act fast
Use →
→
Club Allocation Processed → Post Revenue Summary to Slack
Share allocation totals and member count with your team instantly
Use →
→
New Product Added → Announce in Slack
Notify your sales and marketing team when a new wine is listed
Use →
→
New Reservation → Post to Microsoft Teams
Alert your Teams channel every time a tasting room booking arrives
Use →
Reporting & Spreadsheets
→
New Order → Log in Google Sheets
Build a live sales dashboard from every Commerce7 order
Use →
→
New Club Member → Add Row in Google Sheets
Track club growth and membership data in a live spreadsheet
Use →
→
New Reservation → Log in Google Sheets
Maintain a live tasting room booking log for capacity planning
Use →
→
Club Allocation Processed → Log Revenue in Sheets
Record allocation totals, member count, and revenue automatically
Use →
→
New Order → Create Airtable Record
Log every order in an Airtable base for flexible reporting
Use →
→
New Customer → Add to Airtable
Build a custom customer database in Airtable from Commerce7 data
Use →
→
New Reservation → Create Airtable Record
Track tasting room bookings in a custom Airtable base
Use →
→
New Order → Add to Notion Database
Keep your Notion sales tracker up to date with every order
Use →
Accounting & Ops
→
New Order → Create QuickBooks Invoice
Automatically sync Commerce7 sales into QuickBooks
Use →
→
New Customer → Create QuickBooks Customer
Keep your QuickBooks customer list in sync with Commerce7
Use →
→
New Order → Create Xero Invoice
Sync every Commerce7 sale into Xero for automated bookkeeping
Use →
→
New Reservation → Add to Google Calendar
Block tasting room bookings on your team calendar automatically
Use →
→
Reservation Cancelled → Remove Google Calendar Event
Keep your team calendar clean when guests cancel
Use →
→
Club Cancellation → Create Trello Win-Back Card
Queue cancelled members for personal follow-up by your team
Use →
→
Club Allocation Shipped → Create Asana Follow-Up Task
Trigger a post-shipment check-in task for your customer success team
Use →
→
High-Value Order → Create Asana VIP Task
Assign a personal outreach task whenever a $500+ order is placed
Use →
★ Advanced — Commerce7 Closed Loops
These workflows write data back into Commerce7 automatically — something no other integration offers. Events trigger actions that update your own database.
→
High-Value Order → Auto-Tag Customer as "VIP" in Commerce7
Buyers who spend $500+ automatically receive a VIP tag — no manual work
Use →
→
New Club Member → Add "Club Member" Tag in Commerce7
Keep customer tags perfectly in sync with their club membership status
Use →
→
Club Cancellation → Remove "Club Member" Tag in Commerce7
Automatically clean up tags when a member cancels — always accurate segments
Use →
→
Reservation Cancelled → Tag Customer "Needs Rebooking"
Flag cancelled guests for follow-up outreach directly in Commerce7
Use →
→
Typeform Signup → Create Customer + Tag "Newsletter" in Commerce7
One Zap creates the customer record and tags them — ready for segmented campaigns
Use →
→
Club Paused → Tag Customer "On Hold" in Commerce7
Track paused members with a tag so you can target them with re-activation campaigns
Use →
→
Club Resumed → Remove "On Hold" Tag in Commerce7
Complete the tag lifecycle — automatically clean up when members reactivate
Use →
Lead Capture
→
Typeform Signup → Create Commerce7 Customer
Turn newsletter or event signups into Commerce7 records
Use →
→
Facebook Lead Ad → Create Commerce7 Customer
Sync Facebook ad leads directly into your Commerce7 database
Use →
→
Google Form Submission → Create Commerce7 Customer
Convert Google Form responses into Commerce7 customer records
Use →
→
Squarespace Form → Create Commerce7 Customer
Capture winery website signups directly into Commerce7
Use →
→
Webflow Form → Create Commerce7 Customer
Turn Webflow signups into Commerce7 customer records instantly
Use →
→
Instagram Lead Ad → Create Commerce7 Customer
Capture Instagram ad leads directly into your winery database
Use →
Reverse Sync — Push Data Into Commerce7
Use external tools as the source of truth and write the results back into Commerce7 automatically.
→
Calendly Booking → Create Reservation in Commerce7
Accept tasting room bookings through Calendly and sync them into Commerce7 automatically
Use →
→
Google Calendar Event Cancelled → Cancel Commerce7 Reservation
Cancellations in Google Calendar automatically cancel the matching reservation in Commerce7
Use →
→
Google Form RSVP → Create Tasting Room Reservation in Commerce7
Let guests book via a Google Form and have the reservation appear in Commerce7 instantly
Use →
→
Stripe Payment → Create Commerce7 Customer
Off-platform Stripe purchases automatically create customer records in Commerce7
Use →
→
Shopify New Customer → Create Commerce7 Customer
Sync customers from your Shopify store into Commerce7 for unified wine club management
Use →
→
WooCommerce New Customer → Create Commerce7 Customer
Pull WooCommerce buyers into Commerce7 for wine club and DTC management
Use →
→
HubSpot Contact Updated → Update Commerce7 Customer
Keep Commerce7 in sync when your sales team updates contact info in HubSpot
Use →
→
Salesforce Record Updated → Update Commerce7 Customer
Two-way sync between Salesforce and Commerce7 — changes in either flow through
Use →
→
Mailchimp Tag Added → Add Tag in Commerce7
Marketing segments in Mailchimp automatically reflect as tags on Commerce7 customers
Use →
→
Airtable Row Added → Create Product in Commerce7
Manage your wine catalog in Airtable and push new products to Commerce7 automatically
Use →
→
Google Sheets Row Added → Create Commerce7 Product
Use a spreadsheet as your product staging area — new rows become Commerce7 listings
Use →
→
Klaviyo List Joined → Add Tag in Commerce7
Klaviyo segment membership automatically tags the matching Commerce7 customer
Use →
→
Klaviyo Profile Updated → Update Commerce7 Customer
Sync Klaviyo email profile changes (name, phone, preferences) back into Commerce7 automatically
Use →
→
Typeform Event RSVP → Create Tasting Room Reservation in Commerce7
Accept event signups via Typeform and create the matching reservation in Commerce7 instantly
Use →
→
Shopify New Product → Create Product in Commerce7
Keep your Shopify and Commerce7 wine catalogs in sync — new products appear in both stores automatically
Use →
→
WooCommerce New Product → Create Product in Commerce7
Publish a wine in WooCommerce and have it appear in Commerce7 automatically — one catalog, two storefronts
Use →
→
Airtable Row → Create Product + Variant in Commerce7 ★ Multi-step
One Airtable row triggers both product creation and variant setup in Commerce7 — fully automated catalog publishing
Use →
★ Advanced Loops — Customer Loyalty & Lifecycle
→
First Order → Tag Customer "First-Time Buyer" in Commerce7
Automatically segment new buyers for first-purchase follow-up campaigns
Use →
→
New Reservation → Tag Customer "Visited Tasting Room"
Track tasting room visitors with a tag for targeted wine club conversion campaigns
Use →
→
Club Allocation Processed → Tag All Members "Allocation Charged"
Mark members at the moment of charge for billing follow-up workflows
Use →
→
Club Allocation Shipped → Remove "Allocation Charged" Tag
Complete the allocation tag lifecycle — clean up once the shipment is on its way
Use →
→
New Club Member → Update Customer Record in Commerce7
Enrich the customer profile (e.g. add notes or custom fields) the moment they join a club
Use →
→
New Product → Auto-Create Default Variant in Commerce7
Every new wine listing automatically gets a standard variant created — skip the manual step
Use →
→
New Order → Add Customer Note "Purchased [Wine]"
Log every purchase directly on the customer profile — staff sees full context at a glance
Use →
→
Reservation Completed → Add Customer Note "Visited Tasting Room"
Permanently log visit history on the customer record — know who's been in before
Use →
→
High-Value Order → Add Customer Note "VIP Spend Flagged"
Annotate big spenders automatically so staff can personalize every future interaction
Use →
→
Club Cancellation → Add Customer Note "Needs Win-Back Follow-Up"
Create an audit trail for every cancellation — never let a lapsed member fall through the cracks
Use →
→
Order Fulfilled → Tag Customer "Has Purchased"
Separate buyers from prospects — target only verified customers with exclusive offers
Use →
→
Order Cancelled → Tag Customer "Cancelled Order"
Flag cancelled orders in Commerce7 for targeted win-back campaigns and churn analysis
Use →
→
Reservation Completed → Remove Tag "Needs Rebooking"
Complete the rebooking tag lifecycle — automatically clean up once the visit happens
Use →
→
Club Cancellation → Update Customer Membership Status in Commerce7
Keep the membership status field accurate the moment a member cancels — no manual cleanup
Use →
→
3rd Order → Tag Customer "Loyal Customer" ★ Uses Zapier Storage
Count orders per customer using Zapier's built-in Storage — tag as loyal after the 3rd purchase automatically
Use →
🎛 All Triggers & Actions
14 real-time triggers · 8 write-back actions. View full field reference →
Customers & Orders
New Customer
Updated Customer
New Order
High-Value Order
New Product
Tag Added
Tasting Room
New Reservation
Reservation Cancelled
Wine Club
New Membership
Membership Cancelled
Membership Paused
Membership Resumed
Allocation Processed
Allocation Shipped
Write-Back Actions
Create Customer
Update Customer
Add Tag
Remove Tag
Create Product
Product Variant
Create Reservation
Cancel Reservation
★ Amber items are premium — included in your subscription.
🧪 Send Test Event
Fire a sample payload to connected Zaps — no real Commerce7 event needed.
📋 Delivery Log
1 errors
Webhook deliveries to your Zaps. Errors = Zap turned off.
⏱ tmo
high value order
https://hooks.zapier.com/hooks/catch/000000/0000000/
✓ ok
new customer
https://hooks.zapier.com/hooks/catch/000000/0000001/
✓ ok
new order
https://hooks.zapier.com/hooks/catch/000000/0000000/
🔍 Payload Inspector
Exact JSON your Zaps receive — based on last real event.
🔑 API Key
Use this key when connecting in Zapier. Keep it private.
⚠ Regenerating invalidates the current key — update it in Zapier → Connected Accounts.
⚙️ Account